Procurement Automation System
End-to-end automated PO approval, invoice parsing, and QuickBooks synchronization pipeline.
Sep 2024 — Present
WebWiings
Founded and lead an AI consulting and automation studio. Build custom business-process automation, LLM-driven agents, and full-stack tools for clients.
Islamabad · On-site
May 2024 — Aug 2024
Edu Nexus (Contract)
Oversaw digital marketing operations for an online tech academy. Strategies hit 900% ROAS; ran competitor research to sharpen targeting.
Islamabad · Hybrid
Sep 2022 — Jun 2023
Rzin Trade Ltd
Managed trade relations and led end-to-end R&D. Used Keepa and Helium 10 to identify high-demand products, doubling monthly sales past £10,000.
Bedford, UK · Remote
Mar 2022 — Sep 2022
Rzin Trade Ltd
Built B2B relationships with distributors and brands, negotiated supplier terms, kept orders and partnerships running smoothly.
Bedford, UK · Remote
Virtual University of Pakistan
Four-year program covering programming, data structures, algorithms, and computer systems.
Airtable
Automation, app-building, and data modeling on the Advanced Builder track.
Webflow
Responsive builds, CMS, and interactions in Webflow.
End-to-end automated PO approval, invoice parsing, and QuickBooks synchronization pipeline.
Autonomous ticket categorization, sentiment analysis, and smart draft generation system.
Intelligent inbox triage parser mapping inbound client emails directly to actionable CRM records.
Multi-source lead scraping, enrichment, and qualification pipeline syncing directly to HubSpot.
Vector search and RAG knowledge retrieval engine over internal engineering documentation.
Developer testing platform for multi-model LLM benchmarking, evaluation, and versioning.
Map the real process — stakeholders, constraints, and friction — before any system is proposed.
Decide where automation earns its place, what success looks like, and what stays human-owned.
Translate the process into workflows, data flows, and decision points the team can reason about.
Build in focused slices with integrations that match how the business already moves work.
Pressure-test edge cases, failure modes, and handoffs so go-live is deliberate — not hopeful.
Ship with monitoring, clear ownership, and a rollback path if reality disagrees with the plan.
Measure outcomes against the original friction, then tighten the loop from real usage.
One line is all it takes. Drop me a note and I'll map the system.